Profile
Summary
For the past five years, Scott Power has served as Senior Brand Strategist for Kaiser Permanente, the $30B healthcare company based in Oakland, CA. As Senior Brand Strategist, Scott advises organizational leaders, managers and physicians on corporate brand strategy and its implementation into operations, communications and culture.
Scott has worked in brand marketing and visual communications since 1988. He has helped organizations such as Coca-Cola, Microsoft and Procter & Gamble create market-leading strategies, design and content for their brands, products and services. His client work has been accepted into the Smithsonian Institute.
As a collector and advocate of urban contemporary art, Scott is a patron of Crewest Gallery in Los Angeles, which showcases graffiti and street artists from around the world. He is also a founding principal of Man One Design, a boutique brand and design consultancy that creates cutting-edge visual communication for brands.
A published author and frequent speaker at business conferences, Scott is an accomplished entrepreneur and explorer. Passionate about the outdoors and endurance sports, Scott is an Ironman triathlete and proud member of The Explorers Club. He holds two patents and also serves on the Board of Directors for the International Association of Medial Assistance to Travelers (IAMAT) based in Toronto, Ontario, Canada.
Currently, Scott is developing a new brand for active lifestyles called RACER.
Scott has worked in brand marketing and visual communications since 1988. He has helped organizations such as Coca-Cola, Microsoft and Procter & Gamble create market-leading strategies, design and content for their brands, products and services. His client work has been accepted into the Smithsonian Institute.
As a collector and advocate of urban contemporary art, Scott is a patron of Crewest Gallery in Los Angeles, which showcases graffiti and street artists from around the world. He is also a founding principal of Man One Design, a boutique brand and design consultancy that creates cutting-edge visual communication for brands.
A published author and frequent speaker at business conferences, Scott is an accomplished entrepreneur and explorer. Passionate about the outdoors and endurance sports, Scott is an Ironman triathlete and proud member of The Explorers Club. He holds two patents and also serves on the Board of Directors for the International Association of Medial Assistance to Travelers (IAMAT) based in Toronto, Ontario, Canada.
Currently, Scott is developing a new brand for active lifestyles called RACER.
Experience
- 2010 - PresentBoard Member / IAMAT
- 2009 - PresentFounder / RACERRACER exists to inspire active living with unique and stylish products that reflect and celebrate an adventurous, well-lived life.
- Mar 2006 - PresentSenior Brand Strategist / Kaiser Permanente
- Mar 2005 - PresentFounding Partner / Man One Design
- Dec 2008 - PresentBoard Member / Center for Biological Diversity
- Jun 2004 - PresentClient Director / Anthem Worldwide/Schawk, Inc
- Sept 1999 - PresentDirector, Business Development / Webb Scarlett
- Dec 1997 - PresentArtist Representative / Aquent
- Apr 1992 - PresentFreelance Writer & Graphic Designer / Power Communications
- Jun 1988 - PresentProduction Manager / ICS Books Publishing, Inc
Education
-
1993 - 1994Columbia College Chicago
-
1988 - 1990Indiana University-Northwest
- Yale University - Yale School of Management
Additional Information
Websites:
Honors:
Member, The Explorers Club
Finisher, Ironman
Interests:
Arctic camping and canoeing, swimming, cycling, running, photography, sourdough cooking, triathlon, environmental sustainability